Apparel Graphic Design

This shirt has a hunting lodge aesthetic, minus the violence. I am inspired by vintage World Wildlife Fund and National Geographic graphics. I wanted this to have a distinctly vintage feel, so I chose nostalgic fonts, as well as simple colorways that aren't too bright or contemporary. 

For this graphic, I used Photoshop and Illustrator to create an assembly of ceramic thrifted finds, with funky fonts that speak to a 70s aesthetic. I used a limited palette of cornflower blue, butter yellow, navy, and pink to stylize the reference images. 

This graphic features vintage gold and brass jewelry for a couple variations on apparel graphics, with jewel tone elements. Vintage brooches were seen at Giorgio Armani, Tory Burch, Chopova Lowena and Simone Rocha fashion shows in 2026. I think pajama graphics can take something that's seen as very unattainable and make it available to everyday consumers. 

I continued to follow my passion for vintage style in this Kitschy Christmas pajama graphic collection. It recontextualizes mid century style and color with contemporary vector graphics and clean presentation. 

I've been noticing brands like Hobby Lobby and TJMaxx capitalizing on vintage goose revival. The tshirt graphic is an extension of the hero print. I chose one of the goofier mid century ducks to face left and organized the composition by facing all the more serious geese right. The low right text placement felt more silly than centered and high on the shirt. The target consumer is a mom who wants to interact with vintage fabrics and motifs but doesn't have the time to source fabrics and sew every element herself.  The patterns for this collection can be viewed on my pattern design page.

As far as the story of pattern goes, I knew that a proud horse galloping into a fiery year would be fun, as well as scattering coins and stars in the sky. Celestial elements as well as crafted elements are a trend I've been following. In an increasingly artificial world, people crave real texture and real materials, as as human craftsmanship.

I was inspired by South Asian blockprint florals and 80s fabric art to do an east meets west patchwork pattern. I also saw geometric framing trends that I thought would work very well in a blocky patchwork design with applique. 

Composite florals are a huge trend, as well as fairytale landscapes. In this pattern for applique and trim, I used primitive childish vector shapes to build masses of flowers, butterflies, and botanical elements. I think it would look great as a graphic element for juniors casual shirts. 

I expanded my Whimsigoth pattern series into a shirt graphic by taking some of the biggest elements in the pattern and carefully overlapping them. Pairing groovy fonts of the 70s creates a mixed generation aesthetic of granola naturalism. 

For this graphic, I was inspired by crafters who have spent countless hours on needle and fabric art.  Some may say Grandmacore is dated and ugly, but I would say that everyone deserves a graphic tailored to their interests. This graphic may not work for everyone, but for those who do enjoy it, the emotional payoff will be a greater incentive to buy.